Stinky sponge? Don't use it. Nasty rag? Lose it! Introducing the Better Sponge-- the most incredible sponge you've ever experienced. Fun and flexible, the Better Sponge cleans delicate glassware with one swipe, plus it gets down deep for steins and skinny glasses. The secret is the 3,000 tiny silicone fingers that work to loosen and clean stuck-on grime. Non-abrasive, so gentle it never scratches, but strong enough to clean crusty baked-on cheese, even clean stainless pans like steel wool. Sponges harbor mildew and bacteria that could make you sick. The Better Sponge is free from smelly mildew. To refresh, just pop in the dishwasher. Wipe clean any surface, anywhere without scratching. Stuck-on food slips away in seconds with the Better Sponge. For speedy drying, stick the built-in suction cup to the sink. In this amazing demo, we cleaned these pans with the Better Sponge and an ordinary sponge, then rinsed them clean. After soaking in water, the sponge released a ton of dirt, but the Better Sponge stayed spotless. The Better Sponge is also a heat-resistant potholder. There's a non-slip mighty grip to help you pop that top. Pop the top on any jar. That's not all. Easily wipe away sticky soap scum for sparkling shower doors. The extra long static bristles easily lift pet hair off furniture. Simply rinse to use over and over again. Regular sponges constantly need replacing, and that's costly, but the Better Sponge is made of flexible, durable silicone. So it lasts and lasts. [MUSIC PLAYING]